Hughes

Retail

Retail businesses are evolving in numerous dimensions and so are their networks, which serve their distributed branches and sites. Today’s mobile savvy consumers are searching for products and doing price comparisons before they get to a retail location. Retailers need to ensure their apps are performing well and that the store network can support the expected in-store digital experience.

Retail businesses need access to the mission-critical business applications that drive business. In addition to core applications like point-of-sale (POS), employee training, and back-office applications, are emerging applications such as customer-interactive kiosks, guest Wi-Fi, and IP security monitoring. The demands of these applications are straining the Wide Area Network (WAN), and in some cases, the local branch network as well. Furthermore, network security threats and compliance regulations are escalating, while information technology staff and budgets are being stretched to the limit.

Hughes takes a tailored approach to building solutions designed and optimized to meet business needs. That’s why many of the world’s most successful brands rely on Hughes to deliver high-performance, highly available and secure network solutions.

Benefits for Retail

  • It's all about in-store mobility: Critical applications, such as Mobile POS and Assisted Selling get the end-to-end priority they need over less critical traffic such as Guest Wi-Fi, providing true in-store mobility to drive your sales and increase customer satisfaction. In partnership with Aruba Networks, Hughes has combined its ActiveQoS to work in tandem with Aruba's wireless LAN priority scheme. This means that customers can enjoy end-to-end QoS over both the wide-area network (WAN) and branch wireless LAN  (WLAN).

  • A well-informed customer is a demanding one: Today's consumers have never had more information at their fingertips. To win the business of these savvy consumers, you need to give them more options, more convenience, more information, and a better shopping experience. With Guest Wi-Fi services, shoppers can tweet and post about their favorite products while still in your store. Traditional in-store Wi-Fi implementations can hobble critical business traffic such as POS transactions and VoIP conversations when sharing the same Wi-Fi network with unpredictable guest Wi-Fi traffic. HughesON Wi-Fi combines Guest Wi-Fi and business networking into a single, highly secure solution that provides end-to-end priority for business applications and a great Wi-Fi experience for customers.

  • Engaging customers—and employees—at every turn: With HughesON Digital Media Solutions, you'll enhance the customer experience with dynamic rich media that promotes your brand, provides instant product information, offers useful third-party reviews, and integrates social media or custom apps for even greater interactivity.

And with HughesON Managed Network Solutions, you can deliver the security, performance, speed and capacity you need to connect all of your locations (including headquarters), support multiple transactions, and handle all of the back-office functions to run your franchise efficiently.