Will Autonomous Checkouts Bear Fruit? Only With a Better Way to 'Go' June 20, 2019 Tim Tang, Director, Enterprise Solutions Retail Technology false At Hughes, we're leading the way in the Managed SD-WAN revolution. But we also like to look at the advancements SD-WAN is supporting. With the increase in bandwidth and improved traffic shaping SD-WAN delivers (See related: application assurance), front-end technologies like autonomous checkout become more realistic possibilities. The most well-known of these are the Amazon Go stores. How you can bring that technology to your store and improve on Amazon Go's problems? Question: “What’s wrong with Amazon Go?” Possible Answers: There’s far too much equipment involved Have you counted the number of cameras? It would make for a great sweepstakes challenge: “Free food for a year to anyone who can correctly guess the number of cameras and sensors involved in an Amazon Go store!” The more technology involved, the less scalable the solution, the more expensive to operate and maintain. WANsform Your Enterprise Before you can transform customer experience, you must WANsform your enterprise. Learn how Hughes Managed SD-WAN is enabling digital transformation and achieving real results. MPLS vs. SD-WAN Why SD-WAN? WiFi Analytics: Insight Every Step of the Way Digital Signage Solutions: Engagement Starts Here SD-WAN Appliance: 4860 is SD-WAN transformation in a box It’s an artificial retail operational concept. Outside of vending machines, what other retail concepts can profitably sustain scalable operations based on perfect inventory management? With Amazon Go, every product must be positioned in its proper position AT ALL TIMES! I did not appreciate the significance of this issue until I mistakenly picked up two chocolate bars and put them back in the wrong place. When I changed my mind and purchased one of bars, I was surprised to find out that I had been charged for the spicy chipotle bar, when I had taken the raspberry dark chocolate bar. It’s a proprietary solution from Amazon. Implication: there are 150,000 convenience stores in North America with a deep desire to see Amazon Go "go away." So what’s the answer? Simplify the solution with AI-powered computer vision enabled cameras and cheap shelf sensors. With a single camera per 50 square feet, Zippin has a remarkably lighter technology footprint than Amazon Go. By using standard (i.e. cheap) shelf sensors, Zippin drives down the operational cost of maintaining the technology. Eliminate the need for shelf sensors with smarter AI! Standard Cognition’s Autonomous Checkout solution shocked us all with an AI that was smart enough to correctly identify product regardless of where they happened to be sitting on the shelf. It was able to even correctly identify products when your hand was partially covering the label! All of this WITHOUT shelf sensors! Yes, there is a cost. The Standard Cognition solution requires a significant upfront investment involving actors of all kinds of body types spending days grabbing each product a variety of different ways in order to train the AI to properly identify products. ("pickup with left hand", "pickup with right hand", "pickup with right hand with a few fingers covering the label", etc.) But even this process has been artificially intelligently automated by extrapolating thousands of images into millions of variations of lighting and skin tones. The elegance of Standard Cognition lies in its ability to deal with the inventory chaos of real-world retail! You don’t have to grab an item that has been artificially positioned on the shelf in an artificial manner. Employees can fill up the shelves with whatever fits where ever. Customer can grab what they need in whatever manner is natural. And the store “knows” what to do! About the Author Tim Tang helps distributed organizations achieve the promise of digital transformation by sharing ideas across industries and helping customers stay ahead of the ever-increasing pace of change. Follow Tim Tang on LinkedIn and Twitter @TimTang4Retail. Categories See All SD-WAN (54) Networking (26) Retail Technology (20) EMV (11) Managed Security (11) Managed Services (8) SASE (8) Conference (7) Edge Computing (6) Digital Media (5) WiFi Analytics (4) SCS (1) Popular Blogs Market-Driven Technology RoadmapsApr 14, 2021 Outdoor EMV Liability: What Comes Next?Apr 30, 2021 Simplifying Hybrid Cloud ConnectivityMay 7, 2021 The Battle of Bandwidth: MPLS vs. SD-WANMay 11, 2021 With SD-WAN, Pursuing Hybrid Cloud Connectivity Might Be Simpler Than You ThinkMay 14, 2021 Related Posts See All Market-Driven Technology Roadmaps Tim Tang, Director, Enterprise Solutions April 14, 2021 Connectivity is Critical to the Convenience 2.0 Experience Jeff Bradbury March 19, 2021 Rebuilding Trust between Franchisors and Franchisees Tim Tang, Director, Enterprise Solutions February 25, 2021 The Technology Problem in Franchising Tim Tang, Director, Enterprise Solutions February 22, 2021 Retail’s COVID-19 Technology Challenges Tim Tang, Director, Enterprise Solutions February 19, 2021 ENJOY THIS POST? Provide your email below to receive a monthly round-up of what’s happening in the world of connectivity! First Name Last Name Email Company Campaign ID CAPTCHA This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.